White Paper Q1 2025
The Future of Customer Experience – Insights from CX Executive Interviews
Based on exclusive interviews with CX executives across North America and Europe. Discover how leading brands are transforming contact centers into growth engines using data, AI, and experience-driven strategies.
Customer expectations are rising—and traditional contact centers can’t keep up. This white paper from WOW24-7 CEO Denys Dubner reveals how enterprise CX leaders are reimagining service models to drive retention, loyalty, and revenue. Featuring first-hand insights from CX executives, this report explores how the Experience Center model is reducing costs, increasing satisfaction, and future-proofing customer support functions. If you're a CX or operations leader seeking strategic edge, this is your must-read.
What You’ll Learn:
- Why AI is a top priority for 75.7% of organizations, yet nearly half lack the capability to implement it effectively
- Where in-house CX models break under cost and scale pressure
- How CS and CX Operations leaders are shifting focus from CSAT to revenue and retention
- Which operating models outperform others heading into 2026
- How CX can evolve from a support function into a strategic business driver
Author
Denys Dubner
Chief Executive Officer at WOW24‑7
A results-driven CEO with 20+ years leading growth across SaaS, BPO, IT, and global industries.